Welcome to Speed Up Your Startup

• Who is this book for?
• About the Editions and Versions
• About Tweet This Thought
• About the Author
• Thanks

0. The Business of Acceleration

• What startup accelerators are
• Closer look: HackFwd
• How and why they work if and when they work
• Horizontal and vertical acceleration
• Corporate accelerators
• In-house accelerators and other models
• The Accelerator Value and Expectations Survey
• The ten factors of accelerator value-add

1. Idea & Business Model Generation

• Applied social sciences for the entrepreneur
• Business model generation
• Testing: Falsification vs verification
• A lean toolkit for testing ideas
• Closer look: Accelerators and starting up Lean

2. Investment & Investor Relations

• Business model planning
• Sources of funding
• Getting access to investors
• Contacts & Networking
• Content creation and social networks
• Ideas for content creation
• Events and meetups
• Closer look: Startup Weekend

4. Advisors & Mentorship

• Finding and compensating advisors
• Closer look: Advisors and personal experience

5. Education & Support

• Adding skills to your team: time vs money
• Adding people to the team
• Making your first hire
• Closer look: Skills barter
• The real job of the startup CEO
• Process learning: internal iteration

6. Product Development

• The Cone of Uncertainty
• Burn to Learn
• Customer Value Chain
• Tools and concepts for product development

7. Product Marketing

• Build testing into the product
• Build trust and set the tone
• Manage social channel behavior
• Units of Intention in your product

8. Peer Group & Time Constraints

• Shared learning
• Following Circle
• Startup contacts
• Closer look: nReduce
• Time pressure
• Time management
• Public roadmaps

9. Physical Location & Resources

• Startup Hubs
• Benefits of co-working spaces
• Closer look: Reaktor Warsaw
• Relevance of startup ecosystems and communities

10. Freebies and Discounts

• Penny-pinching tips

Closing Words

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